U.S. HISPANIC

Canal 1 in Colombia: We are betting on counterprogramming with Sin Senos Sí Hay Paraíso

Maribel Ramos-Weiner | 11 de enero de 2019

Ramiro Avendano Canal1

As a result of the alliance between Canal 1, NBCUniversal and Telemundo, comes Sin Senos Sí Hay Paraíso that includes the third and fourth seasons of the series. The third season is being aired starting Tuesday, January 8, from Monday to Friday at 8pm.

“After a year and a half of operations in the channel, we have gradually understood the Colombian market and their preferences. The launch of Sin Senos Sí Hay Paraíso means for us the beginning of the second stage when we will focus on the growth and consolidation of the channel with quality products,” comments Ramiro Avendaño, president of Canal 1.

This series is aired in the 8pm schedule, spaced traditionally dedicated to entertainment programs, but, according to Ramiro, the channel has been notorious for counterprogramming, achieving good results on their grid.

“We have great expectations with the launch of the third season of the series on our channel and are going to continue working for the Colombian family to continue enjoying, through the open TV signal, more entertainment spaces, with the most recent and successful productions made in other countries” he ended.

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