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Monday, October 7, 2024

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Founders Celebrates Its Fifth Anniversary Announcing Its New Leadership Team For Their Next Era

Founders, the indie agency founded by Tanya De Poli & Checha Agost Carreño, proudly announce changes in their leadership structure. As they enter into their 5th year of operations, with 6 offices around the world, and over 70 employees from 12 different countries, the Founders have decided it’s time to continue shaking things up and announce a new leadership team.
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U.S. HISPANIC

• Evan Shapiro, consultant: Audiences are being replaced by communities that follow creators where they go

• "Employees Only" Experience Puts a Spotlight on the Positive Impact of a Job at McDonald’s

• Comcast: NOW TV Latino puts Hispanic market diversity at its core

• Miami-Dade tax incentives boosting production in the area

• Omnicom Media Group Expands Partnership With Snapchat With New Research And Snap Star Collab Studio Collaboration With Omg's Creo

• Study Equativ and Sharethrough: 79% of Adtech Leaders Prioritize Sustainability and Social Issues

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U.S. HISPANIC
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According to studies, 40% of households in Latin America pirate in some way, and in Mexico it is even higher, according to US producer and consultant Evan Shapiro LIVE with Ríchard Izarra, after his talk at Iberseries & Platino Industria.
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1 in 8 Americans are living proof that a job at McDonald’s is more than just serving burgers and fries. It’s about being part of a community unlike any other and gaining valuable experience to help grow your career. More than 70% of past and present crew members, known as the “1 in 8,” say the Golden Arches is where they learned key skills they’ve used throughout their careers – like communication, collaboration, dependability and leadership. And nearly half of the 1 in 8 say their job at McDonald’s created opportunities they wouldn’t have gotten otherwise.
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Jose Velez Comcast

One aspect that excites José E. Vélez-Silva, VP of Multicultural Strategy, Operations & Community Engagement at Comcast, about the Hispanic market is its diversity, which is multilingual and multicultural, enjoying an even wider array of genres than the general market.
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Marco Marco

The production tax incentives in Miami-Dade, announced at the beginning of 2024, are already showing results, according to Marco Girón, Chief of Film and Entertainment at the Miami-Dade County Office of Film & Entertainment.
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Omnicom Media Group

Creo, Omnicom Media Group’s full-service creator and influencer marketing agency, is partnering with Snapchat’s Snap Star Collab Studio to develop brand campaigns with the platform’s top-tier creators – known as Snap Stars – that will deliver impact at all levels of the marketing funnel.
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Equativ and Sharethrough, leading independent ad tech companies, released the findings of a commissioned Forrester Consulting Opportunity Snapshot, “Future-Proof Your Adtech Partnerships.” Conducted in May 2024, the study delves into the evolving needs of brands and agencies as they navigate a rapidly changing advertising landscape with a focus on fostering customer connections, and highlights the growing importance of innovative solutions in addressing the implications of data and addressability shifts.

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