Monday, April 15, 2024
Canela Media announced the return of Hyundai as a presenting sponsor for the series Secretos de Villana 3
Canela Media announced the return of Hyundai as a presenting sponsor for the highly anticipated Season 3 of hit reality series Secretos de Villanas set to premiere in the Fall of 2024. Building on their successful collaboration, Hyundai’s sponsorship expands this year to include new & exclusive custom content integrations.
• HMC to Advertising & Marketing Executives: Stop Latino Coating
• Cannes Lions announces 2024 Awarding Jury members, with the highest ever number of markets represented
• Jorge Colón of Letca and Hero just directed a film for ViX in Uruguay
• TelevisaUnivision and Transmit partner on new feature to enhance social video ad creative and amplify viewer engagement across streaming platforms
• The One Club Announces October 24 for Global Portfolio Night 2024
• OPINION Billy Pasos of Siprocal: Navigating the Digital Tide Across Latin America
HMC to Advertising & Marketing Executives: Stop Latino Coating
Organization Warns CMOs with a Bold New Campaign to Properly Prioritize the U.S. Hispanic Market or Kiss Their Careers Goodbye
In today’s competitive marketplace, CMOs face immense pressure to achieve growth. Proper investment and authentic engagement with U.S. Latinos, who are influencing mainstream culture and fueling demographic shifts is the clear answer.
Cannes Lions announces 2024 Awarding Jury members, with the highest ever number of markets represented
Armenia, Ghana, Pakistan and Panama represented for the first time on the Awarding Jury
Cannes Lions has today revealed the line-up of global experts selected to award the world’s very best creative and effective work and benchmark excellence this June. Work from across the globe will be judged, awarded and celebrated during the Cannes Lions International Festival of Creativity, running from 17 to 21 June 2024.
Jorge Colón of Letca and Hero just directed a film for ViX in Uruguay
Jorge Colón of Letca with Ríchard Izarra
Jorge Colón, director and producer, founder of Letca Films and Hero, spoke with Ríchard Izarra, editor-in-chief of PRODU, about his new projects, highlighting the most recent, the recording of a film in Uruguay for the Mexican-American platform ViX.
TelevisaUnivision and Transmit partner on new feature to enhance social video ad creative and amplify viewer engagement across streaming platforms
Innovative Collaboration Introduces First-to-Market Capability, Amplifying Creator-First Content Reach Across TelevisaUnivision's OTT Platforms
TelevisaUnivision and Transmit, a market-leading technology platform that maximizes the audience and revenue of the world’s most valuable streamed content, announced a new partnership to introduce an industry-first vertical video advertising feature that seamlessly brings creator-driven social ads to streaming platforms (OTT).
The One Club Announces October 24 for Global Portfolio Night 2024
Portfolio Night has also become a crucial tool for agencies in recruiting top young talent
The One Club for Creativity announced October 24 as the date for this year’s edition of its long-running global Portfolio Night, with opportunities now available for agencies, brands, and creative organizations around the world to serve as city hosts.
OPINION Billy Pasos of Siprocal: Navigating the Digital Tide Across Latin America
Billy Pasos, EVP of Business Development at Siprocal
In the rapidly evolving world of multiscreen experiences, we face an inflection point in shifting consumer demand. This brave new world brings tremendous opportunity for brand marketers, but also significant challenges.
Primera fuente de la industria del entretenimiento castellanohablante