Image

Monday, April 22, 2024

Image
Image
Image
HEADLINES

• Telemundo Studios is undergoing a structural change with Ronald Day and former Mediapro executive Javier Pons taking the lead

• Burger King Puerto Rico: We are promoting the launch of the animated film Capitán Avispa by Juan Luis Guerra in Puerto Rico

• MediaCo Holding acquired all of Estrella Media’s network, content, digital, and commercial operations

• Karen Barroeta bids farewell to Telemundo after 20 years

• Filmmaker Luis Javier Henaine: Desaparecer Por Completo could not have achieved the dissemination that platforms like Netflix provide today

• Electric Entertainment: Our spin-off The Librarians: The Next Chapter has begun production

• WAWA Business Forum returns for a 4th edition on April 24th

Image
HEADLINES
Image

NBCUniversal Telemundo Enterprises unveiled a new structure for Telemundo Studios designed to boost its scripted content offering to meet Latinos’ growing demand for culturally relevant storytelling across linear and streaming platforms. The announcement was made by Luis Fernández, Chairman, NBCUniversal Telemundo Enterprises.
Image
Daniel Pérez Burger King Puerto Rico

As part of the promotion of the animated film Capitán Avispa, created by Juan Luis Guerra and produced by Guerratoons, Burger King Puerto Rico and its agency De La Cruz Ogilvy designed a campaign including 10, 15 and 30 seconds spots, pieces for OOH, radio, press, and social networks. The film debuted on April 11 on the island.
Image

MediaCo Holding Inc. has acquired all of Estrella Media’s network, content, digital, and commercial operations. Among the Estrella Media brands joining MediaCo are the EstrellaTV network and its influential linear and digital video content business, and Estrella Media’s expansive digital channels, including its four FAST channels – EstrellaTV, Estrella News, Cine EstrellaTV, and Estrella Games – and the EstrellaTV app. The transaction closed on April 17, 2024.
Image
Karen Barroeta De Telemundo

Karen Barroeta, who last November stepped down from her role as Executive Vice President of Production and Development at Telemundo Global Studios and since then has been in a consulting role focused on the production of the original series El Señor de los Cielos season 9, has concluded her chapter with Telemundo.
Image

With an investment of nearly US$2 million, the film Desaparecer Por Completo premiered on Friday, the 12th, on Netflix, after becoming the fifth highest-grossing Mexican film this year in Mexico. Its director, Luis Javier Henaine, spoke with PRODU about the production process of this psychological thriller and the relevance of reaching more than 90 countries through a streaming platform.
Image

The FAST channel ElectricNOW, from Electric Entertainment, launched in 2023 in the US, has been gaining success, according to Sonia Mehandjiyska, head of International Distribution. They are launching internationally; they have already done so in Australia, and the next ones are Germany and the UK in 2025, probably. “We also premiered the series The Ark alongside Sci-Fi Channel, who allowed us to have the first two episodes simultaneously because they believed it could help give it greater exposure.”
Image
Roxana Rotundo de VIP 2000 TV

WAWA Business Forum returns for a 4th edition on Wednesday, April 24, 2024, at 10:30am in a virtual setting. This year’s forum aims to bring together leading exhibitors across diverse content formats through live presentations.
Suscribirse Info Publicidad Editorial

Primera fuente de la
industria del entretenimiento
castellanohablante