All3Media: Latin America became a key region

Latin America has become a key region of growth for All3Media International, as reported by Janel Downing, Sales VP in Latin America. 

“As our strategy evolves, building relations with more regional stations is essential and MIP Cancun offers us the opportunity to meet clients that do not travel to MIP nor MIPCOM,” highlighted Downing regarding the company´s presence at that event.

Precisely at MIP Cancun the company will conduct the Entertainment Formats Pitch, because they believe that Latin America is an emerging market in the international format industry and it is important to support local producers in the region.

“Having been so successful with our competitions on The Asian Television Forum and MIP, we feel it would be a great addition to MIP Cancun. There is a great deal of talent in the region and our goal is to make the most of this talent and find an original idea in Latin America that can easily adapt to the audience of the entire world,” she ended.

To MIP Cancun they will take The Dog House, centered on happiness and the emotion of the experience of dog adoption; Cash Cab, a questions and answers format that already has more than 15 years of success worldwide; 10 Años Más Joven, a program about change of look that has been transforming lives for 15 years and will soon be seen in Latin America through an agreement with Discovery; the police fiction Van Der Valk and the feature film Miss Fisher and the Crypt of Tears.