ENGLISH

Carlos Barba: The launch of BuenaVision TV is only the beginning of a very special story

August 3, 2012

Maribel Ramos-Weiner

BuenaVision’s programming is a result of the established partnerships with ColorVision in Dominican Republic and Teleoro in Puerto Rico

This fall, New York City will be taken by surprise with the launch of the newest Spanish channel on the block, BuenaVision TV. The network’s main focus is to provide an experience like no other channel has before, whilst also giving back to the Latino community and providing a platform that will spark pride for their multicultural viewers. A central role in the strategy is to actively engage with their audience through targeted programming, social media platforms, and via an interactive website which will offer daily updates and videos.The programming will include various formats of live music, comedy shows, entertainment news and interviews with renowned Latin and Hollywood personalities. One of BuenaVision’s most anticipated shows focuses on featuring hardworking Latino New Yorkers who have become local heroes and have set a memorable example in their communities.”The launch of BuenaVision TV is only the beginning of a very special story we are creating for our viewers. We felt that it was about time Latinos had a place where they could reconnect with their roots in an energetic, colorful, and cheerful way,” said Carlos Barba, president and CEO of BuenaVision TV. BuenaVision’s unique programming is a result of the established partnerships with ColorVision Channel 9 in Dominican Republic and Teleoro Channel 13 in Puerto Rico. BuenaVision TV is available over the air on channel 3 and users will be able to access the programming grid through the website {www.buenavisiontv.com}.