Discovery Communications announced the launch of DNews en Español
, extending the popular digital network to more audiences across the globe.
DNews en Español, presented by Discovery Digital Network’s online brand Seeker, will deliver compelling, short-form explainers from medical breakthroughs to science discoveries. “Seeker is committed to programming content that inspires bright, curious minds globally. DNews en Español is the perfect way to take our existing powerful franchises and make them even more accessible for our audience and future fans,” said Suzanne Kolb, EVP & general manager for Discovery Digital Networks.
Mirroring the purpose-driven mission of parent company Discovery Communications, DNews has spurred and satisfied curiosity since its launch in 2012 to become the digital destination for science news, current events and everyday questions, boasting more than 400 million views to date. As audiences worldwide continue turning to digital platforms to consume media, the Spanish version of the popular source of provocative programming will further captivate curious minds everywhere.
DNews en Español will deliver a rich offering of material to Spanish-speaking audiences through several weekly episodes on the YouTube channel.
“We are excited to launch our first digital native channel on YouTube, targeting Millenial audiences. This is an incredible opportunity to complement our existing Discovery brand ecosystem, and offer integrations to our Discovery Latin America and US Hispanics advertisers,” said Iván Bargueiras, EVP of Ad Sales.
Branded content sponsors of DNews en Español’s launch include Samsung and Casa de Moneda, out of Mexico.