Coca-Cola unveils its eagerly anticipated festive campaign, and acts of kindness are on the top of Santa’s Christmas list.

Launching in the UK on November 17th, this year’s Coca-Cola Christmas campaign ‘The World Needs More Santas’, celebrates the spirit of Santa Claus in all of us. The iconicity of Santa Claus serves as a symbol of kindness, generosity, and goodwill, whether it's helping a neighbour, sharing the last Coca-Cola, or lending a hand to a stranger in need.

Watch campaign