Leonardo Zimbrón, Head of Fiction Programming at Endemol Shine Boomdog and founder of Traziende Fil

Endemol Shine Boomdog: In this market I see there is a trend more towards romance, to happy endings

23 de mayo de 2019


Leonardo Zimbrón, Head of Fiction Programming at Endemol Shine Boomdog and founder of Traziende Films, explained that in LA Screenings they have seen that each company has a clearer vision of what is coming for 2019 and 2020.

"Last year the market focused on denser and a bit darker stories, I see that this market is looking for lighter things, not just comedies, but with greater light, a bit more optimistic, probably to balance,” although, according to him, that will likely change in 6 months. “But now, I see a trend more towards romance, happy endings.”

He assured that they have projects along that line, both half-hour and one-hour, which they are offering, but they will be announced as they sign them, maybe in the course of a month.

Likewise, they continue developing titles such as El Asesor, Joaquín Sabina, Hijos de Tigre and other like El Clan, "that is a story we are going to make as a miniseries".

Another one that was announced recently and is a accomplishment of the Los Angeles office is the biography of Celia Cruz based on her autobiographic book, which includes Kenny Ortega as part of the project.

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