ENGLISH

Nat Geo Mundo launches July 1 in the U.S. Hispanic market

April 3, 2011

Maribel Ramos-Weiner


National Geographic and Fox Networks announced today the July 1 launch of Nat Geo Mundo, a nonfiction entertainment network for U.S. Hispanics that will feature high-quality original programming involving nature, science, culture and history.“Given the growing prominence and sophistication of the U.S. Hispanic communities, we’re proud to have Nat Geo Mundo join its sister networks, the National Geographic Channel and Nat Geo WILD, to offer distinct quality programming, spectacular visuals and trusted information that characterizes all content from National Geographic, regardless of the platform,” said Steve Schiffman, president, National Geographic Networks U.S.“Nat Geo Mundo will provide hundreds of hours of top-notch Spanish-language programming for forward-thinking Latinofamilies who want smart and innovative entertainment,” said Hernán López, president and CEO of Fox International Channels, who will oversee Nat Geo Mundo in addition to FOX Deportes, and Utilísima. Nat Geo Mundo has commitments to launch in more than four million homes this year through Cox, DISH Network, and VerizonFiOS. Fox Global Networks, a unit of Fox Networks, manages the affiliate sales and marketing for Nat Geo Mundo, FOX Deportes, Utilísima, and Baby TV.