Nicolás Coates as its new SVP of Distribution and New Business, Castalia Communications
Nicolás Coates Castalia' SVP, Distribution and New Business
21 de enero de 2021
Castalia Communications, an international media development company, announced Nicolás Coates as its new SVP of Distribution and New Business, reporting directly to Luis Torres-Bohl, president of Castalia Communications.
Coates will be based in Denver and responsible for the New Business Strategy, Expansion, and Distribution of Castalia's portfolio of brands in order to ensure growth and development for the company in these areas.
"We are thrilled with the incorporation of Nicolás into Castalia’s family, we know his track record in the industry and his creative leadership will contribute significantly to our development and expansion goals," said Fernando Polar, CFO of Castalia.
"Nicolás' knowledge not only of the industry but of multicultural audiences in the United States and Latin America is an invaluable tool for our current and future projects," explained Demian Torres-Bohl, Chief Creative Officer of Castalia and executive producer of Mexicanal Producciones. "We trust that his experience will enrich our corporate culture while amplifying our mission of innovation."
Coates' career includes the direction of Sling TV Latino, owned by Dish Network, and extensive experience in content acquisition and in the design of marketing strategies with a focus on multicultural entertainment for more than 12 years, specifically the development and implementation of strategies in the market of Latin America and the US.