César Conde, Chairman NBCUniversal Telemundo Enterprises and NBCUniversal International Group
Telemundo on track to end as #1 Spanish-language network in weekday primetime A18-49
13 de diciembre de 2018
For the second consecutive year, Telemundo is on track to end the broadcast year as the number one Spanish-language network in weekday primetime among Adults 18-49 (681,000), according to Nielsen.
In 2018, Telemundo continues to rank among the top five broadcast networks with NBC, ABC, CBS, and FOX, and outperform major English-language cable networks including TBS, TNT, and MTV, including many others, among Adults 18-49 in weekday prime. The network also had the highest composition of Adults 18-34 out of Total Viewers, and lowest median age among all broadcast networks.
Fueled by the success of its weekday prime-time line-up, Telemundo delivered in 2018 the highest share in its history, marking its sixth consecutive year of share growth among Adults 18-49.
“Building on two consecutive seasons as the leading Hispanic network, we have solidified our position as the voice and choice of Latinos across all platforms. We are committed to investing in ground-breaking and innovative premium original content, as well as robust news coverage and world-class sporting events, specifically designed for the preferences and media consumption habits of Latinos living here in the US,” said César Conde, Chairman NBCUniversal Telemundo Enterprises and NBCUniversal International Group.
Telemundo extended its lead across digital platforms consistently ranking as one of the top five TV networks on Instagram, according to Shareablee, regardless of language. The network has over 115 million fans and followers across Facebook, Twitter, Instagram and YouTube, up 21% year-over-year. Telemundo’s YouTube channels generated 4.9 billion global video views, up 54% year-over-year, including 691 Million U.S. views, up 58% year over year.