Kate del Castillo
The premiere of Telemundo´s La Reina del Sur 2 ranked as #1 broadcast TV show in America at 10pm among A18-49
23 de abril de 2019
After eight years, La Reina del Sur starring Kate del Castillo as Teresa Mendoza returned with a vengeance to Telemundo on Monday night ranking as the #1 broadcast television show in America at 10pm among Adults 18-49 averaging 1.26M viewers - more than double Univision’s audience and outperforming CBS’ Bull and ABC’s The Fix, according to Nielsen.
The premiere delivered 2.36M Total Viewers and reached a cumulative audience of 1.59M Adults 18-49 and nearly 3 million Total Viewers.
Fueled by La Reina del Sur premiere, Telemundo out-delivered the combined viewership of Univision and UniMás by 26% in primetime among adults 18-49. In addition, La Reina del Sur was the # 1 broadcast television program regardless of language among adults 18-34 (495K) in overall primetime.
The network’s most ambitious series in history also dominated social and was the most social drama series regardless of language on its premiere night. La Reina del Sur Season Two generated 584K actions across social platforms (Facebook, Instagram & Twitter) and 707K native views on Facebook.
Created by Arturo Pérez-Reverte, La Reina del Sur Season Two is written by Roberto Stopello, Juan Marcos Blanco, Miguel Ferrari, and Jose Miguel Nuñez. Marcos Santana is executive producer and showrunner of the series, with Telemundo’s Martha Godoy and AG Studios’ Rodrigo Guerrero as executive producers. La Reina del Sur Season Two is a co-production between Telemundo Global Studios and Netflix. Telemundo has exclusive rights in the U.S. and Puerto Rico, and Netflix has the exclusive rights for the rest of the world for OTT.