Betty en NY reimagines one of the most influential stories in global broadcast history, Yo Soy Betty, La Fea, for a new generation of viewers
The premiere of Telemundo’s Betty en NY ranked as #1 program on Spanish-language TV at 9pm among A18-49 and A18-34
08 de febrero de 2019
The premiere of Telemundo’s new original production Betty en NY, a modern adaptation of the television global phenomena Yo Soy Betty la Fea, ranked as the #1 program on Spanish-language television at 9pm, among Adults 18-49 and Adults 18-34 according to Nielsen. It also propelled the network ahead of ABC among 18-34 and ahead of the CW among 18-49 and 18-34 in its timeslot.
Starring breakthrough actress Elyfer Torres, alongside an all-star cast including Erick Elías, Sabrina Seara, and Aaron Díaz, the premiere of the family-friendly series averaged 637,000 Adults 18-49 and 247,000 Adults 18-34 with the simulcast on Telemundo and Universo, outperforming Univision’s Mi Marido Tiene Más Familia in both key demos. On digital, the premiere ranked as the #1 most social scripted series among Hispanic networks according to Nielsen Social.
Locally, Betty en NY ranked as the #1 program in its timeslot, regardless of language, in Los Angeles among Adults 18-49 and Miami among Adults 18-49 and Total Viewers.
The first scripted production filmed at Telemundo Center, Betty en NY reimagines one of the most influential stories in global broadcast history, Yo Soy Betty, La Fea, for a new generation of viewers.