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ViacomCBS Networks Americas: Pluto TV has 170 top brands

June 2, 2021

Maribel Ramos-Weiner

Eduardo Lebrija de ViacomCBS

Eduardo Lebrija, EVP and Chief Commercial Officer of ViacomCBS Networks Americas, highlighted that the Pluto TV service already has globally more than 43 million monthly active users.

In Latin America alone, they have 150 content partners; 83 channels in the region and 30 channels in Brazil. They also accumulate 20 thousand hours of content on the AVOD platform and it is available in 25 countries in Latin America and Europe. It also has 170 leading brands on the platform.

In the US, Pluto TV is the leading free service and –he said- they hope to also become number one in the region. He invited advertisers to “create a lot of great and innovative things together.”