Sunita Uchil, Chief Business Officer, International Ad Sales Global Syndication and Production at Zee Entertainment
Zee Entertainment: We have the documentary The Life of Earth From Space available for everybody
12 de abril de 2019
Sunita Uchil, Chief Business Officer, International Ad Sales Global Syndication and Production at Zee Entertainment, commented from MIPTV that right now, together with the Global Content Hub team, she is distributing the catalog of almost 300,000 hours of Zee content, which range from drama to factual content.
In this market, one of its new and completely original products, in co-production with Smithsonian Channel, is the documentary The Life of Earth From Space, that speaks of all the wonders that have taken place on our planet since millions of years ago, with great quality, shot with the latest technology in 4K and HD cameras, and images taken from the International Space Station.
“This is the most attractive thing about the documentary, the fact that it is something innovative that is not what we always offer on our catalog. As always, we have lots of dramas, that characterize us. Family stories, love stories, that are the stories that connect us with audiences from different parts of the world, for example, despite being different cultures, our dramas can resemble those of Latin America very much," said Uchil.
“We are thinking about going to Cancun this year, to present different series to Latin America, with shorter 50-episode formats, that can be interesting for this market. We have already produced some of our stories in Africa and the Middle East and we know they can connect with Hispanic audiences,” he concluded.