Ford’s The Force That Moves the Bravest campaign picked up an award
Zubi’s Ford Campaigns Win Four Honors at 2019 ADDY Awards
24 de junio de 2019
The 4th District American Advertising Federation presented the ADDY Awards and Zubi took four accolades home, all for its client Ford Motor Company.
Ford’s The Force That Moves the Bravest campaign picked up an award in the Regional/National Television Commercial category and another for an Internet Commercial. The campaign tells of the force that moves the country and the bravery of people who change the rules every day.
The other prizewinning campaign was Ford’s Fortune Teller that won in the Internet Commercial and the Regional/National Television Commercial categories. The spot is all about tenderness and protection for the family. It depicts a new car camera that offers drivers a better view of the road in front and on all sides. An older sister pretends she has magical powers to travel ahead in time to see what is going to happen, a trick that wows her younger brother made possible by the vehicle's innovation.