PRODU

Jen McBride Castro, Marketing and Distribution

Condista: “Platforms That Have Invested In The Hispanic Market With More Diverse Content Are Already Seeing Results”

27 de octubre de 2025

Condista maintains an optimistic outlook on the state of the Hispanic market and the pay-TV industry. For Kevin Cross, Head of US Distribution, and Jen McBride Castro,...

Carlos Cabrera, VP de Ventas de TV paga de Cisneros Media

Cisneros Media Increased Distribution of Its FAST Channels, Added More Titles to AVOD, and Grew VePlus

27 de octubre de 2025

Carlos Cabrera, Vice President of Sales – Pay TV at Cisneros Media, told PRODU that in the U.S. pay TV market, “Hispanic content packages have shown greater resilience...

Doris Vogelmann, VP of Programming & Operations, Vme Media

Vme Expands Vme Kids Animation Offerings and Will Add Nearly 500 Hours of Programming for Primo in 2026

27 de octubre de 2025

Vme is developing several initiatives for 2026. “In Vme Kids, for example, we are expanding our educational animation offerings with new international acquisitions that...

Eric Turpin of HITN: “U.S. Distributors Are Focused on Retaining Hispanic Audiences”

25 de octubre de 2025

Looking ahead to 2026, Eric Turpin, General Manager of HITN, continues to see opportunities with Hispanic audiences. “We will continue to see that many U.S. distributors...

Michael Roca, CEO of Omnicom Media Group

Michael Roca of Omnicom Media Group: “Marketers Need the Hispanic Market More Than Ever to Grow”

25 de octubre de 2025

For Michael Roca, CEO of Omnicom Media Group, the Hispanic market continues to be an opportunity for advertisers despite global economic turbulence, as it “keeps...

Demian Torres-Bohl, President of Mexicanal

Mexicanal to Venture into Procedural Series in 2026

25 de octubre de 2025

Deepening its commitment to original productions, Mexicanal is planning to create original content in the procedural genre, such as crime series, in 2026. “Each year we...

Jorge A. Fiterre of Condista: “Pay TV Has Hit Bottom in Terms of Subscriber Loss, and There Are New Opportunities”

25 de octubre de 2025

Jorge Alberto Fiterre, Partner at Condista, participated in the 23rd Annual Hispanic Television Summit and Awards. He told PRODU that he believes the industry is...

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