Fidela Navarro

Azteca's AZ TV: With AZ Cinema we complete our national and international offer, consolidating ourselves in the market
Jaime Quintero, Cartagena|13 de marzo de 2015

Azteca and its division AZ TV de paga, headed by Fidela Navarro, presented AZ Cinema, the fourth channel which joins cable operators and the seventh in the national market, broadening its coverage, as well as national and international positioning. "The brand we launched a few months ago, AZ TV de paga, and its three channels, have obtained people's acknowledgment. Now with AZ Cinema, we complete our offer delivering great content to each channel's targets" Navarro told PRODU. AZ Cinema will present Mexican films from its golden age. For this they purchased more than 500 exclusive titles in perpetuity. "Part of this material is being restored and digitalized to deliver it in the best possible quality" added the executive. Likewise, it was announced that through VTR de Chile's HD package, it will be possible to see the channels AZ Mundo, AZ Corazón, and AZ Clic!, which currently covers 70% of the country and 100% by the end of 2015. Francisco Guijón, VTR's Programming and Content manager, said: "We are very happy to receive these three new channels that come to enrich our HD grid. Our clients can now enjoy family, current events and entertainment programs, all with Azteca's seal of quality."