Canela Media hires Felipe Osorio to lead Canela Sports

Canela Media has appointed Felipe Osorio to the newly created position of VP of Canela Sports, a channel on its free streaming platform service Canela.TV.

Canela Sports features 24 hours of the top live sports: fútbol, baseball, boxing, MMA, action sports, and more. As VP of Canela Sports, Osorio will be responsible for expanding content offerings available to users through original content, acquisitions, partnerships, and more.

“Felipe’s addition to the team is a big win for Canela Media. He is a leader recognized for building peak-performance teams and delivering revenue and audience growth in the US and abroad. His diversified experience includes a unique blend of diversified experience in sports and Hispanic markets that will help drive Canela to the next level,” said Isabel Rafferty, founder & CEO of Canela Media.

Osorio comes to Canela from Univision Communications Inc. where he served as VP, of Digital Editorial Operations.

“Canela.TV is an exciting platform that has tapped into an incredible growth opportunity in streaming for U.S. Hispanics. I look forward to leading the evolution of Canela Sports and bringing unique and innovative sports content to Hispanic streamers” commented Osorio.