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Estrella TV announces Upfront event will be on Monday May 13

January 10, 2013

Maribel Ramos-Weiner

Estrella TV is the broadcast home of Mi Sueño es Bailar

US Hispanic network Estrella TV, the broadcast home of such hits as Mi Sueño es Bailar, Tengo Talento, Mucho Talento and weekly news with En La Mira con Enrique Gratas and nightly newscast Noticiero con Enrique Gratas, will kickoff the upfronts week in New York City with an evening presentation on Monday, May 13, 2013 from 6pm to 8pm. Estrella TV emerged from the Fall ratings season as one of only two Hispanic broadcast networks to experience an increase over both the May 2012 and November 2011 sweep periods for the all important early fringe and primetime hours of M-F 3P-10P among Persons 2+, Persons 18-49 and Women 18-49. In addition, Estrella TV posted record audience ratings in December continuing its success through the end of the year. “This Upfront extravaganza will be Estrella TV’s best and most exciting ever, reflecting our network’s dramatic growth and status as one of America’s most-watched Hispanic television networks,” said Winter Horton, COO of Liberman Broadcasting.