FremantleMedia: We have two important projects in the U.S. Hispanic in just a year

Not long ago, FremantleMedia had no presence in the U.S. Hispanic market and now has two large formats in the territory. For Jack Alfandary, SVP for Latin America and U.S. Hispanic, this reaffirms the company has products that work and that it knows how to execute well.“A year ago we did not have a presence in the Hispanic market, and today we have two shows being produced: El Factor X on MundoFox, which already is in mid-season with great results, and now starting in September, we’ll air daily a version of the successful format Family Feud under the name 100 Latinos Dijeron. It will also air on MundoFox, hosted by Marco Antonio Regil,” said Alfandary proudly.Family Feud is one of Fremantle’s flagship formats, and Alfandary has been pitching it to clients for some time now. It was decided that MundoFox’s Marco Antonio Regil was the perfect host to bring the format to life. Family Feud was previously produced for TeleFutura (now UniMás) in the U.S. under the name ¿Qué Dice la Gente?