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Mediapro and Netflix venture into the international market from Spain

April 4, 2019

Maribel Ramos-Weiner

Netflix Madrid Ciudad De La Tele

A week full of movements for Spain with two big industry players, Mediapro and Netflix. Mediapro on Tuesday, April 2 will present The Mediapro Studio, its new arm that will multiply quantity, quality and international reach of their productions worldwide. Whereas, Netflix will show on Thursday, April 4 for the first time, the headquarters of the European production that is being built in the region of Tres Cantos, managed by Grupo Secuoya, according to El País.

They are both focused on different directions. Netflix with its headquarters that include three 1,200 mt2 soundproof plateaus each, with two other in construction, that are in Ciudad de la Tele, a campus that aims to have 15 plateaus in 2020 and connect a great deal of the continent´s television production in their 22,000 mt2, is seeking to consolidate its international success, and Spain serving as the access port to the European and Spanish-speaking markets at once.

Mediapro, instead, aims to be launched from Spain to the world. The Mediapro Studio will have 10 offices worldwide. It is preparing 34 new series with 165 scriptwriters and 126 directors, to produce and distribute in 2019 in Spanish and in English with world reach. It has a global investment of 200 million Euros to produce series, films, entertainment, short-duration formats, and documentaries.

They are both seeking to produce more, placing Spain as the headquarters where great contents will be produced, already with a background like La Casa de Papel (Netflix) and Vis a Vis (Mediapro), internationally popular productions.