ENGLISH

SOMOS Distribution takes Ginayei to NATPE

January 7, 2020

Maribel Ramos-Weiner

Ginayei SOMOS Distribution

SOMOS Distribution, the content distribution company part of SOMOS Group and headed by Luis Villanueva, presents this NATPE the new series Ginayei (15×60’), produced by SOMOS Productions and Piñolywood Studios. The series, of the musical-youth genre, continues the experience in this type of content of the distribution company, which has impacted the market with products such as Súbete a Mi Moto.

Ginayei tells the story of Gina, a cheerful and creative girl who likes to write and who, thanks to her talent, wins a scholarship at the prestigious Musical Institute of the Caribbean, on the island of Puerto Encantado, considered the cradle of the successful rhythm reggaeton. Gina’s ultimate dream is to compose songs for new artists such as Jayden – El Grande, the youthful sensation of urban music, but Gina’s heart will shake when she meets Manu, a charming young man and extremely determined to achieve success. In the battle between Reggaeton and Trap, Gina dreams of composing songs and discovers that fate keeps for her a place in fame and in the purest first love.

“Ginayei is a series that combines the musical rhythms of the moment: reggaeton and trap, with an attractive plot of action, comedy, and romance. This type of content is very appealing in structure, visually and current in terms of what is happening in the music industry at the moment. The series is designed for distribution according to the trends of the moment that includes online platforms, as well as traditional windows. Our producer partners dominate this genre perfectly, so we have a good history with excellent production values ​​that are sure to be of interest to our customers,” said Francisco Villanueva, VP, and COO of SOMOS Distribution.

Ginayei has potential for several seasons. The series is part of a wide offer by SOMOS Distribution that also includes other series such as Súbete A Mi Moto, Maleducadas, La Fuga, Juegos Interrumpidos, El Mural, Stash, Puerto Vallarta, Cazadores De Milagros, and Turkish dramas such as Ladys Farm, Matter Of Respect and others that are part of the catalog. In NATPE, the company will also offer films, such as Angels Inc., from Mexico and Death in Berruecos (Venezuela), among others.

SOMOS Distribution will be in the NATPE located in Tresor Tower, Floor 17, Suites 15 and 17.