Telemundo expands Revenue Strategy and Distribution leadership team

NBCUniversal Telemundo Enterprises announced the appointment of two new executives as it expands its Revenue Strategy and Distribution business unit to develop and grow content monetization opportunities in the U.S. and around the world. 

Effective immediately, Ezequiel Fonseca Zas joins Telemundo in the newly created role of SVP of Revenue Strategy and Distribution, and Malu Carmona-Botana is appointed to the new position of VP of Content Monetization. Both executives will be based in Miami, Florida.

Fonseca Zas will report directly to Peter Blacker, EVP, Chief Commercial Officer and Head of DTC Licensing, and Carmona-Botana will report to Fonseca Zas.

“Ezequiel and Malu each bring a unique and deep set of media expertise in Spanish and English, which will help us expand the formats and multilingual experiences across AVOD, SVOD and DTC platforms that Telemundo has pioneered for over ten years in the US and across the globe,” said Blacker.

Fonseca Zas will be responsible for growing and managing Telemundo Enterprises’ content monetization and distribution strategies, in close coordination with Telemundo’s Content Owners (Entertainment, Global Studios, Sports and News) as well as NBCUniversal Distribution and Licensing teams.

Carmona-Botana will be responsible for strategic planning and managing key partnerships including development, implementation, and short to long-term growth strategies. She will also work closely with the content teams to align the network content strategies and NBCUniversal’s Peacock team in order to increase the company’s income across all platforms.