ENGLISH

Working on two new projects

January 12, 2021

Maribel Ramos-Weiner

Carmen Larios de A&E y Lifetime

Carmen Larios, SVP of Content at A&E and Lifetime Latin America, commented that soon they will announce two projects, one for Lifetime and another for A&E, in addition to launching in February the fifth season of Narcos (third of Narcos México), which they will accompany with the launch of series, also to be announced.

She stated that they are working on formats that complement what A&E international or domestic are producing because important editorial changes have taken place. “Very soon we will talk about these two projects we are finalizing”.

Additionally, she commented that after the success of Metrópoli with its versions from other cities, they are going to turn it into a franchise for Latin America and are already working on Metrópoli São Paulo, Bogota, and Buenos Aires. With Lifetime they will also have Lifetime movies and actions such as the ones they did in 2020: Juguemos Igual and Equality Shorts.

She rated 2020 as a difficult test they were strengthened by as a company and as individuals. She mainly highlighted success when producing the original programs Metrópoli, Cam Alert, and ¡Alto! Frontera remotely, as well as the success of launching these productions in the middle of the pandemic, together with covid specials they did in different cities.

A challenge in 2021 will be to captivate audiences because they are changing at the same pace consumption is. Another challenge will be to accompany the change that is taking place in advertising when they must watch out for the evolution of the pandemic and the impact it generates.

CAPTION