U.S. HISPANIC

INTI Distribution: Enchufe.TV exceeds 10 million registered users and is about to launch a third season

Maribel Ramos-Weiner| 9 de febrero de 2016

The program {Enchufe.TV;www.produ.com/television/videos/index.html?noti=7181}, a Touché Films production, internationally distributed by INTI Distribution, already exceeds 10 million registered users in YouTube and is about to launch a third season (13-15×30’). In YouTube’s community rankings, Enchufe.TV reached the 44th position worldwide and sixth in Latin America (to February 2, 2016).The country with most subscribers to Enchufe.TV is Mexico, with more than 2.8 millions, according to YouTube Analytics and the month of highest traffic was July 2015 with 106.627.081 monthly views. (Mexico alone had a traffic of almost 35.5 million views that month). According to demographics, the 18-24 year old Men is the segment that watches the channel on YouTube the most, with 34% and 18-24 year old Women with 14%. “Enchufe.TV is one of the first new comedies that works in any Spanish-speaking market and their performance figures confirm this. We continue to be among the main channels in Latin America on YouTube and around the world”, told PRODU, Guillermo Hidalgo, director of INTI Distribution.He added that Enchufe.TV is already present on the screens of Ecuador (Ecuavisa), the US and Peru. In Ecuavisa their debut on September 14th, 2013 recorded a 17.8 point rating and 41.8% share, according to Ibope, in the 10 to 10:30pm schedule.

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