U.S. HISPANIC
Sara Montoya joins Nuestra.TV as Head of Content
Maribel Ramos-Weiner| 25 de enero de 2023
Sara Montoya de Nuestra.TV
Sara Montoya was appointed Head of Content at Nuestra.TV, the free AVOD solution created for the Hispanic market that offers more than 15,000 hours of entertainment, informative, and empowering programming with content from the US, Latin America, and Spain, along with more than 40 FAST channels. She will be responsible for curating the platform’s content in line with its audience’s interests. The service has a bilingual footprint that supports a wide range of released and original productions, user-generated short/long-form content, podcasts, live news from Latin America, and games.
Montoya has a degree in communications and more than 8 years of experience in the world of entertainment as a Content Specialist for Discovery Networks and Warner Discovery, where she led Lifestyle channels such as Investigation Discovery, TLC, and Discovery Home & Health, managing to position the latter as the leading channel in its category.
Her experience in the industry allows her to have a broad knowledge of audiences and their interests, being capable of recognizing the content with the greatest potential to appeal to the public.
“I’m happy to join an inclusive organization, where respect and leadership are essential. I hope to contribute my experience and knowledge to the positioning of Nuestra.TV and to the visibility of the content they offer to the Hispanic public to meet their expectations and their entertainment and educational needs,” said Sara.
“We are convinced that Sara will do a great job, taking into account her extensive experience in the industry, her achievements in previous roles, and the willingness she has to promote the content we offer to Hispanics,” stated Alberto Pardo, CEO & founder of Adsmovil and Nuestra.TV.
