U.S. HISPANIC
Reality series Fugitivos de la Ley: Los Angeles and La Teniente fuel mun2s growth
Maribel Ramos-Weiner| 5 de febrero de 2013
Fugitivos de la Ley: Los Angeles (Sunday, 8pm)
mun2 continues its unprecedented growth with double digit increases in Monday-Sunday prime time in January, up +38% (95,000) in Total Viewers, +49% (58,000) adults 18-49, and +28% (32,000) adults 18-34, according to Nielsen. mun2 also beat Hispanic broadcast network MundoFox, out-delivering the broadcaster by +190% more Adults 18-34, +71% more adults 18-49, and +48% more Total Viewers, during Monday -Sunday prime time. With 25 consecutive months of year-over-year growth among 18-49, mun2′ success is fueled by its original programming mix that was driven in January by its leading reality series {Fugitivos de la Ley: Los Angeles;www.produ.tv/popup.html?noti=6761&ID=60023}, {La Teniente;www.produ.tv/popup.html?noti=6425&id=58744}, Fútbol Estelar León as well as the series I Love Jenni.Fugitivos de la Ley: Los Angeles (Sunday, 8pm) is an one-hour, recreation reality series focused on the cases of five Los Angeles based bounty hunters, continues to engage and command viewers. The series grew its time period +37% (157,000) in Total Viewers, +40% (95,000) Adults 18-49 and +26% (48,000) Adults 18-34, to become the leading original series of 2013 to date and the #1 most-watched program on Sunday 8pm among Hispanic cable networks with Total Viewers. The series had the highest premiere for its time slot on January 10, with 133,000 Total Viewers, 99,000 Adults 18-49 and 56,000 Adults 18-34. La Teniente (Sunday, 10pm), which also premiered this January, brought its highest delivery on 1/27/13 with 80,000 Total Viewers, and 56,000 Adults 18-49. The show brought +19% more Adults 18-34 vs. prior months time period average. La Teniente made mun2 the #1 network among Adults 18-34 (44,000) during Sunday night, beating all Hispanic cable networks, including Galavision, Discovery en Español, Fox Deportes, ESPN Deportes, Tr3s, GolTV, and Discovery Familia.
Diario de Hoy
Noticias relacionadas (4)
10 de enero de 2013
29 de noviembre de 2012
Mun2: Aztecas La Teniente comes to reinforce our plans in 2013
2 de octubre de 2012
Azteca: With La Teniente wed like to produce a show like NCIS and Criminal Minds