U.S. HISPANIC
NBCUniversal International Networks Latin America appoints Marcello Coltro SVP, Marketing, PR, Creative & Digital
Maribel Ramos-Weiner| 14 de septiembre de 2017
Marcello Coltro
NBCUniversal International Networks Latin America announced the appointment of Marcello Coltro as SVP, Marketing, PR, Creative & Digital.
Responsible for the company’s five network portfolio operating in the region –Universal Channel, Studio Universal, Syfy, E! Entertainment and Telemundo Internacional– Coltro will report to Klaudia Bermúdez-Key, SVP, and GM of NBCUniversal International Networks, Latin America, beginning September 18, 2017.
With over twenty years of management experience in the television and entertainment industry, Coltro has a stellar reputation as a strategist in the Latin American and US Hispanic markets. Most recently Coltro was EVP Content Distribution at Cisneros Media where, among other achievements, he grew the regional footprint of the business. Prior to this, he held senior positions with AMC and MGM Networks, working across international markets.
Commented Bermúdez-Key: “Marcello is an international executive with an outstanding track record in the region, combining in-depth knowledge of local markets across Latin America with the ability to grow and integrate teams, disciplines, and resources to benefit different audiences and deliver the best results for customers.”
Added Coltro: “I am delighted to have the opportunity to join NBCUniversal International Networks and excited about the possibility of working with the talented team to build upon the impressive strength of the five-network portfolio across the region.”
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