U.S. HISPANIC
Telemundo: ¡Sí Se Puede! is the first reality show the network acquires in Mexico
Maribel Ramos-Weiner| 24 de septiembre de 2015
After the debut of the reality ¡Sí Se Puede!, produced by FremantleMedia Latin America, licensed to Telemundo for the US and Puerto Rico and to TV Azteca for Mexico, Richard Borjas, executive Non-Scripted Programming producer at Telemundo, pointed out that this is the first content in this format that they acquire in Mexico for their viewers in the US and Puerto Rico.”Mexico has a relevant role for us. We are aiming for TV viewers to feel identified with our programming. We are proud of acquiring this format”, he commented. He said that in the last years Telemundo has had on its screens different shows such as La Voz Kids, that have been very successful, and now ¡Sí Se Puede! “is here to add Sundays to our programming. It helps us to have content that gathers the family.Finally, in their social networks they will have exclusive content that will show what is happening behind the scenes in this program, as well as unedited material about the characters, among other things.¡Sí Se Puede! is the Mexican version of I Can Do That!, where 12 celebrities do a variety of activities like martial and performing arts, extreme sports, dance, acrobatics, among others, in the aim to become the great winner.
