MERCADEO Versión en español
AAFs Admerica conference to include outstanding figures of the Hispanic ad industry as speakers
24 de marzo de 2014
Admerica, the national conference of the American Advertising Federation, or AAF, to be held next May 28-31 at the Boca Resort & Spa as a meeting of clients and executives of the U.S. general market advertising industry, recently announced that among the guest speakers will be outstanding leaders of the Hispanic ad industry.Juan Carlos Ortíz, president of DDB Latina; Luis Miguel Messianu, president and CCO of Alma; and Joe Zubizarreta, CCO of Zubi Advertising, who together with Steve Mandala, executive VP of sales at Univision; Carolyn Everson, VP of global marketing at Facebook, and David Shing of AOL, will share their savvy and experience with those attending the event.On Admericas agenda will be AAFs celebration of Diversity Achievement and Mosaic Awards honoring individuals and companies that have shown the success of their diversity and inclusion efforts in the advertising industry. The categories in Diversity Achievement include Trendsetter, Educator, Corporate Leader, Industry Influential, Role Model, among others. The categories in the Mosaic Awards are Multicultural Advertising Campaign, Multicultural Student Programs, Multicultural Talent in Advertising, and many more.Among the sponsors of Adamerica are DDB Latina, IPG Mediabrands, The Coca-Cola Company, Leo Burnett, Proof HQ and Security Point Media.
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