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Adidas Announces Programming at Cannes Lions 2017
Liz Unamo| 9 de junio de 2017
O’Hare: Estamos emocionados y honrados de ser parte de este evento
Adidas has announced its Cannes Lions 2017 programming, and appointment of Alegra O’Hare, VP of Global Communications as a member of the Creative Effectiveness Jury at the 64th Cannes Lions International Festival of Creativity. On June 21st at 1000, adidas will take the main stage and lead a creative conversation on defining what it means to be a creator. Joining adidas Creative Director, Paul Gaudio, will be an esteemed group of the brand’s creative collaborators including Stan Smith, Alexander Wang and Ferdinando Verderi, Creative Director at Johannes Leonardo, to discuss how collective memory, community and culture have led adidas to be a true creator brand. “It’s not only unique but memorable to have adidas, for the first time in history, on the central stage of such an important collective event for the world’s leading creatives at the Cannes Festival of Creativity 2017. We are so excited and honoured to be a part of this event as well as of a community that is shaping culture and creativity and inspiring a new generation of creators” Alegra O’Hare, VP of Global Communications, Adidas Originals and Style, and Cannes Lions Jury Member.
