MERCADEO Versión en español
America Filmworks pays tribute to the anonymous heroes of the advertising world
Patricia Molina| 16 de mayo de 2014
Un spot que describe el día a día de los talentos anónimos de la publicidad
The anonymous heroes of the advertising world are being honored in America Filmworks new and fun commercial, an independent producer based in Miami that has worked with associated companies in Argentina, Mexico, Spain and Brazil. As they describe themselves, they are a group of idea man willing to work anywhere with the goal of making a production of great value.This initiative, filmed in black and white, is a tour around an office that ends when getting to the finish line. During the journey, a voice-over tells the following:”Today in America Filmworks, we want to honor you, man or woman, demoralized frequently, insulted and stereotyped sometimes. You, that make sacrifices for each production that have not been still acknowledged. You, that are forced to reduce a day of filming, cut a diet or sacrifice 300 extras. You, that the center of silent and coward insults in every conference call. This is our tribute to those anonymous heroes that without their existence, we would be losing a great amount of money, like in the 90s. Dear budget consultant, you are not only the future of advertising, but the whole human race. Yes, America Filmworks, the first Company friend of the best Budget consultants”.
