MERCADEO Versión en español

Animal Music Expands to the West Coast

Liz Unamo| 15 de febrero de 2017

Agustín Mas liderará el estudio de Los Ángeles

Animal Music -Miami-based music production company- opened a new studio in Los Angeles, California, to serve a growing number of multicultural clients looking for musical collaborators to come on board projects with big advertisers. The music independent shop was created in 1986 in Buenos Aires, Argentina, in 2000 entered the U.S. market with and office in Miami, Florida, and this year added a third studio in El Camp, a community of creative companies all involved in advertising/marketing world in El Segundo, CA. Agustin Mas, one of the Creative Producers at Animal Music will oversee the coordination and production of the west coast projects from beginning to end. He began as an intern in 2012 and quickly rose the ranks to Head Audio Engineer/Composer in Miami. “Leading the expansion of Animal Music to California has been a wonderful challenge. Understanding the art of storytelling through music is what sets us apart, and so far, the West Coast seems to agree” he said. “Everyone knows that collaboration is key when it comes to any musical endeavor, and in our case, it’s no different” said Alberto Farinas, Executive Producer at Animal Music. “Being present in three different time zones at the same time (Buenos Aires, Miami, and Los Angeles) while making sure to keep an open line of communication between the three studios, has allowed us to create an ongoing ensemble, by leveraging our extended network of talent and allowing us to keep up to the beat of our clients.” Animal Music most recent work includes creating an online series with Latin-Pop artist Raquel Sofia for Lexus RPM. The shop has also works for Toyota with Saatchi & Saatchi LA, Google Play and E! with BBH LA, Honda with Orci, Comcast Xfinity with Gallegos United, and Inifiti with Designory, among others.

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