MERCADEO Versión en español
d expósito & Partners won two 2015 HPRA ¡Bravo! Awards
9 de octubre de 2015
Sepulveda: Al trabajar con nuestros clientes, estamos creando mensajes que apelan a las audiencias hispanas/multiculturales
d expósito & Partners has received two Hispanic Public Relations Associations (HPRA) ¡Bravo! Awards, in the category for best CSR Communications campaign on behalf of ConAgra Foods, Child Hunger Ends Here; and in the Non-Profit category for AARP Caregiving Campaign. “These wins are the result of our commitment to developing relevant in-language and in-culture PR strategies” said Carmen Sepúlveda, CCO at d expósito & Partners, and added, “Working with our clients, we are creating programming that resonates with Hispanic/multicultural audiences.” For Child Hunger Ends Here, the agency created and executed public relations awareness/social responsibility program for ConAgra Foods to inform the Hispanic community how they can help end child hunger through a code entry program of products they buy. AARP Circle of Life campaign was developed in partnership with the Ad Council. For this initiative, d expósito & Partners created a Caregiving Public Relations/Social Media program to build awareness about the issues Hispanic caregivers face and the resources available to them.
