MERCADEO Versión en español

DDB Chile restructures

20 de marzo de 2014

Eduardo Fernandez, in agreement with DDB Latina and after 23 years on the job, has decided to leave his current duties as president and CEO of DDB Chile to spend time on his own business and personal pursuits.“In the name of DDB Latina, I express to Eduardo my best wishes for his success and I thank him for his dedication and efforts in building DDB in the region,” said Juan Carlos Ortiz, president of DDB Latina.Meanwhile, Angel Riesgo, ex-president of DDB Spain, and who currently holds the position of corporate director of DDB Latina (Latin America + U.S. Hispanic + Spain), has been named acting president of DDB Chile.As part of the changes, Philippe Lapierre, with his more than 23 years of advertising experience, of which the last 12 were with DDB, will assume the post of general manager.Finally, Cristian Ulloa will occupy the position of CCO of DDB Chile. Ulloa has had an outstanding career with 33 awards from national and international festivals of creativity including FIAP, Ojo de America, Cannes Lions, El Sol de Iberoamerica and the Effies, while serving such big-name brands as Bayer, Movistar, Sony, Peugeot, P&G, Maver Laboratories, Gatorade, Clorox, LG and more.“This new team, with Philippe and Cristian leading it, will keep up the agency’s success and will take DDB Chile to new heights,” Ortiz said.

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