MERCADEO Versión en español
DDB Worldwide Announces Leadership Appointments
Liz Unamo| 22 de julio de 2020
Marty OHalloran y Justin Thomas Copeland DDB
DDB Worldwide today announced key leadership appointments, promoting Marty O’Halloran to Global Chief Executive Officer and naming Justin Thomas-Copeland as Chief Executive Officer of the network’s North America region.O’Halloran most recently served as Chairman and CEO of DDB Group across Australia and New Zealand, a position he has held since 2005. DDB Australia/New Zealand currently holds 5 Agency of the Year titles and consistently ranks as one of the top creative, direct marketing and effectiveness agencies in the world.In his new role, O’Halloran will oversee operations across the global network.Thomas-Copeland joins from OPMG Health, an Omnicom Precision Marketing Group network, where he served as Global CEO. Widely regarded as a disruptive leader in data and analytics with a passion for creativity, Thomas-Copeland is a modern marketer who connects creative ideas with data and customer experiences that effectively drive outcomes for our clients”Marty has a remarkable track record and a relentless focus on adding value. With his guidance and leadership, DDB has become a creative force across Australia and New Zealand,” said Chuck Brymer, Chairman of DDB Worldwide. “Marty knows that creativity is the most powerful force in business, and has a reputation for delivering long-term success for our clients.””Justin has been a standout leader within Omnicom, using his ability to glean intelligence out of complex data to inform smart, effective creative,” added Brymer. “I’m thrilled to have Justin bring his skills and capabilities in data and his eye for creativity to lead the team in North America.””At Omnicom, we place considerable emphasis on succession planning which is why we continually invest in our talent.” said John Wren, Chairman and CEO of Omnicom Group. “Marty and Justin are well known within Omnicom as transformative leaders with unique insight into creating successful global brand experiences. With their leadership and commitment, I am confident that DDB is well-positioned for success.”
