MERCADEO Versión en español
HipLogiq debuts Spanish-language version of software for marketing on Twitter
Patricia Molina| 12 de marzo de 2014
SocialCompass ahora estará disponible en idioma español
HipLogiq announced the launch of a Spanish-language version of SocialCompass, its patented marketing app for use on social networks.SocialCompass is the tool companies use to go into Twitter and find potential customers at the exact time they are looking for a product or service. Now the software lets companies use the same marketing ploy in Spanish.Target-group customers use Twitter all the time, looking for advice and discounts. With SocialCompass in Spanish, Mexican airlines and travel agencies, for example, will suddenly have a powerful tool with proven results to pounce on relevant tweets and respond directly in Spanish to turn a would-be traveler into an airborne passenger.SocialCompass finds people who are looking for a product or service in real time. If I place an ad for a client, I dont know who is going to see the ad or who is going to buy the product. With SocialCompass, I know exactly who is looking for my clients product. Then my client can interact directly with the customer and provide an offer immediately says Jorge Cadena, president of SmartMarketing.At a time when Twitter is hoping to expand and engage its base, our software gives people worldwide another reason to increase their activity on the microblogging site” says Jason Dove, VP of sales at HipLogiq.
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