MERCADEO Versión en español

Hispanicize 2014 readies the biggest-ever event to showcase Hispanic marketing and brands

Patricia Molina| 25 de febrero de 2014

Hispanicize 2014 se realizará del 1 al 4 de abril en el InterContinental Hotel de Miami

Organizers of the 5th annual Hispanicize event are readying their Hispanic Marketing Showcase with its 20 live-streaming brand sessions, dozens of case studies and research-based presentations of new cultural trends. Marketing, public relations and digital are fully represented in all their aspects as part of an agenda that promises to be the most complete in the country. To see the promotional video of Hispanicize 2014, click here.“Hispanicize is the place where brands go to learn about trends and meet the trend setters, all in a fun, festive atmosphere that has no peer” says Hispanicize founder Manny Ruiz. Outstanding at this year’s Hispanic Marketing Showcase will be the presence of well-known brands live-streamed through Google, an expo of three important research studies, and the inauguration of innovative programs by Toyota and Coca-Cola specifically targeting the Hispanic market. Also on hand will be directors and execs of companies like Target, Mc Donald’s, Google, YouTube, Starbucks, Dunkin’ Donuts, State Farm and more. Hispanicize 2014 will offer more than 67 prolonged sessions and around 160 speakers who will expound on a wide variety of topics related to Hispanic marketing in the United States.Notable among new sponsors are Crest, Fox News Latino, Vme, Florida Blue, Latinum Network, The Axis Agency, Balsera Comunicaciones, Diario El Sol and others. Media Partners are Being Latino, Latin Heat, Moves Media, Latin Business Today, and the digital daily PRODU.

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