MERCADEO Versión en español
Manny Ruiz of Hispanicize: I guarantee there will be more brand presentations than ever at our 5th anniversary event
27 de enero de 2014
Ruíz: Hispanicize es un evento que tiene un alma
Manny Ruiz, founder and creative director of Hispanicize, shared the details of the upcoming annual event that tracks the latest trends in the U.S. Hispanic market, to be held April 1-4 at the Hotel InterContinental Miami.This year is the 5th anniversary of our event, and every year we learn new lessons about how to improve and polish our activities. One of the challenges this year is to focus heavily on marketing, because its one of the foundations of the event Ruiz told PRODU.Hispanicize began on the side of marketing and social media, and this year were going to continue that tradition but were going to expand it in different ways, and I guarantee there will be more brand presentations than ever at Hispanicize 2014 he said.Ruiz said that social and digital media have been fundamental in developing the event. In that aspect there will be few changes, except there will be less content but all of it in greater depth: there will be fewer sessions than in 2013 were reducing them from 105 to 65 but every one of them is going to be incredible he said.Hispanicize is an event with soul, and on this, our 5th anniversary, well stage it on with more enthusiasm than ever Ruiz said.
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