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PR Newswire campaign for Content Marketing World event featured the slogan Content is
Patricia Molina| 5 de septiembre de 2013
Descubra qué es el contenido con la campaña 2013 de Content Marketing World
The campaign for Content Marketing World 2013 aimed at discovering what content is. The public relations company PR Newswire had announced a social media approach in which participants could give their own definitions of marketing content, visual and multimedia storytelling to complete the idea Content is over Twitter and Facebook, with the hashtag #contentis.Added to that, PR Newswire offered a drawing in which the prize was a multimedia news release. These prizes were designed to share the history and content of a brand via online distribution to more than 6,000 media outlets, 5,000 websites and 13,000 journalists. At the same time, a page is designed to link the brand with multimedia content including images, videos, infographics and audios.PR Newswire VP of content marketing, Sarah Skerik, presented at the event a section entitled 10 Online Discovery Tips That Will Get You Promoted. Skerik focused on promoting the creation of authentic online content for her public, and attracting feedback from the audience.To learn more about the fascinating content event, visit the website Content Marketing World 2013. PR Newswire has dealt in distributing commercial news for 59 years, offering ways to optimize content for target audiences.
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