MERCADEO Versión en español
Roberto Orci of AHAA: “Thinking under the Influence” will be a completely new kind of conference
22 de enero de 2013
The Association of Hispanic Advertising Agencies, or AHAA, in association with the Ibero-American Advertising Festival (FIAP), announced that they will bring together the most outstanding aspects of the Latin American and U.S. Hispanic markets during the “Thinking Under the Influence” conference, to be held at the Eden Roc Renaissance Hotel in Miami Beach between April 29 and May 1, 2013. “The Thinking under the Influence conference is being designed as a completely new kind of experience. Guests will be able to interact with the speakers more closely than was ever possible and can react quickly to content. Were excited about being able to offer an international perspective with FIAP as our partner, and were sure the guests will make great use of the new tools, said Roberto Orci, AHAA president and CEO of Acento Advertising.For his part, FIAP CEO Daniel Marcet said that since we in FIAP are trying to increase our presence in the United States, were glad to partner with AHAA and do our part to further enliven the Thinking under the Influence conference. Though we target different audiences, there are multiple points of contact where we can learn from each other and get inspiration for achieving great quality in our future creativity.The conference will also include the 2nd U.S.H. Idea Awards, to be presented by AHAA and Circulo Creativo on April 30, among other activities highlighting the importance of the Hispanic community in the United States.
