MERCADEO Versión en español
Teads will carry out in Mexico the first Publishing Summit aimed at LatAm
19 de marzo de 2015
Eric Tourtel, director general de Teads para América Latina
Eric Tourtel, general director of Teads for Latin America, in a conversation with PRODU shared details about the inauguration of their media summit Publishing Summit in Latin America, which will be held on April 22nd in Mexico City.After a successful experience with Publishing Summit in New York and London, Teads will partner for the first time in the region with the main premium publishers in Latin America and digital agencies. “After the success of the summit in Europe and the USA, we wanted to replicate it in Latin America, since it is a very important market for us. We also wanted to share with our partners and most LatAm supports some knowledge and global vision of what is currently being made in video”, mentioned Tourtel.The summit will deal with the most promising digital trends, , and explain how to overcome the challenges of this industry in expansion and the best way to make the most of growth opportunities, including: advertising in video, programmatic purchase and sale, and mobile advertising.The opening speech will be by Eric Tourtel, general director of Teads for Latin America followed by a series of presentations and panels with key figures of the industry, such as: Achir Kalra, SVP Revenue Operations & Strategic Partnerships in Forbes Magazine; Anthony Rhind, Global Chief Digital Officer, Carat; Arturo Torres, Business VP, OMG Colombia; Benjamin Gómez, CEO, Starcom México, Colombia and Andean Region; Bertrand Quesada, co-founder and CEO at Teads; Cristina Gómez, Publisher Development VP LatAm, Teads; Cynthia Evans, Insights & Thought Leadership Latin America Director, GroupM; Fernando Monedero, Regional Digital Director Latin America, MEC; Gonzalo Ochoa, Managing Director, PRISA Brand Solutions Americas; Ivan Marchant, Sales VP México, Comscore; Ricardo Ferraris, CEO, OMG México and Sandra Zerda, Front Office Director, Havas Media México. For more information and to ensure your place in the event, confirm your attendance on: {Teads Publishing Summit;http://www.teadssummitlatam.com/}.
