MERCADEO Versión en español
The Torch Awards announces the jury for creative talent
6 de abril de 2015
Los participantes deberán presentar su idea en un video de 60 segundos
The New York Festival make known the jury that will decide who will be the winner in the Antorcha Awards 2015, launched in the 2014 edition and which seeks to encourage young people to present their projects with innovative ideas.In this opportunity, the jury is made up of executives from the Unites States, New Zealand, South Africa and Colombia, among which Tara Bracco The Project Solution, Vida Cornelious from Walton Isaacson, Graham Lang from Y&R, among others.The Antorcha Awards, launched in 2014 for champion young talent, encourages creatives between 18 and 25 to participate in a unique competition that explores a creative challenge and offers entertainment for mentors on how to launch their idea. The challenge this year is the 60 second spot in which participants have 60 seconds to present their project.The members of the jury will determine the winning team based on the following criteria: relevance and comprehension of the brand and the project solution mission; a clear demonstration of the objectives and campaign strategy; adhesion to the writing, including the scope and budgets; the creative idea.
