MERCADEO Versión en español
Univision Farmacia is available to provide services to more than 1.7 million members of the discount program for Hispanics
27 de agosto de 2014
Rick Alessandri, VP ejecutivo de Univision Enterprises
Univision Enterprises, the products and services division of Univision Communications, in partnership with Envision Rx Options and Hello Doctor, announced the launch of the Univision pharmacy application, currently available on iOS and Android, during their annual health week.Univision Farmacia, with over 1.7 million registered members, is the leading discount program of prescribed medicines for Hispanics in the United States and offers affordable medicines to more than 900,000 families. The application is available in Spanish, it allows users to search for drugs, compare prices and find the nearest participating pharmacy that offers the lowest price.The new app will be offered as part of the initiative to the entire week on Univision to empower and inform Latinos about the major health problems and the importance of prevention and access to care. The initiative “Health Week” (#SaludEnUnivision), which is part of Univision Contigo (Univision with you), the empowerment project company, will provide daily information on a variety of topics from health to welfare and access to medical care.”At Univision, we continue to strive to create programs and services that connect the Latino community with information and resources that contribute to their welfare,” Rick Alessandri, executive VP of Univision Enterprises, said. “Univision Farmacia is an example of this commitment, the program saves up to 85% due to the high use of smartphones by Hispanics, the application makes accessible these savings at hand.”
