Dan Salerno new VP of Programming of BBC Worldwide Channels LatAm & US Hispanic

BBC Worldwide Channels announced the appointment of Dan Salerno as its VP of Programming of BBC Worldwide Channels LatAm & US Hispanic. Salerno will spearhead the programming efforts for BBC Entertainment and CBeebies en Español, which include the development of strategies for production and programming.Aside from heading the Miami-based programming team, Salerno is trying to consolidate the main genres for both channels, and identify new opportunities for expanding their portfolio in the two regions. In his new position, Salerno will report to Jessica Rodríguez, Senior VP and General Manager of BBC Worldwide Latin America & US Hispanic.