U.S. HISPANIC
EstrellaTV expands fall programming with four new shows and a series of concert specials
Maribel Ramos-Weiner| 28 de octubre de 2010
EstrellaTV expands fall programming with four new shows and a series of concert specials
Following the launch of new shows earlier this year like Noticiero con Enrique Gratas hosted by Enrique Gratas, Duetos, a singing and dancing competition series, and the impactful return of the third season of the popular talent show, Tengo talento, mucho talento, Liberman Broadcasting, Inc. (LBI Media) introduced four new shows to EstrellaTVs robust programming line-up: El humor de Héctor Suárez, Estrellitas del sábado, El Shaka, Quiero triunfar, and EstrellaTV Concert Specials.As we kick off our new fall season, EstrellaTV has a series of returning favorites, as well as an impressive roster of brand new shows and specials that is sure to resonate with Hispanic communities across the nation. During the course of 2010, the network recently celebrated its one year anniversary, became Nielsen-rated, experienced significant ratings successes over Telemundo and TeleFutura in primetime, held its inaugural Upfronts, expanded its reach, and garnered the attention of Hispanic audiences and advertisers seeking a fresh approach to Hispanic entertainment. The addition of these compelling shows speaks to the strength of EstrellaTVs value proposition and is a great finish to the year, said Lenard Liberman, Chief Executive Officer and President of LBI Media.
