U.S. HISPANIC
INTI: Launching environmental contents in 2020
Maribel Ramos-Weiner| 30 de enero de 2020
Michele Ravilet Natpe
Michele Ravilet, Commercial Director of INTI TV, commented they are launching a series of sustainable contents.
“We also continue with INTI Day with activations such as the channel, we offer free information activities”, and she explained that an example of this is last Saturday, January 25 in Doral they held a sustainable food event.
Additionally, she mentioned that they have a series with the Colombian actress Toya Montoya and “just launched another series from Ecuador that is an environmental humor fiction”.
To this offer we must add talk shows and “this year environmental contents and documentaries are coming very strong for people to understand how to integrate that into their homes”. In her opinion, all that information should be delivered through entertainment.
On the other hand, she mentioned that they relaunched their INTI Play app.
Ravilet added that they were at the Cop25, “a megaevent held worldwide, where more than 20 thousand experts gathered to talk about climate change and happily we are the only channel in Latin America that promotes and protects the environment.
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