U.S. HISPANIC
Sun Channel: We have many expectations for the Hispanic market of the U.S.
30 de octubre de 2012
Jennifer Betancourt, director of Distribution and Marketing for Sun Channel
Sun Channel has officially entered into the Hispanic market of the U.S. and has signed a deal with its distributor Olympusat, the company through which Sun Channel will be able to reach more operators within the territory. Sun Channel and Sun Channel HDs offer, which is 100% in Spanish and covers all of Latin America, is interesting for this market, and were supporting it. Were new but we have many expectations for it. The Latino community is getting stronger. Were talking about a market with the potential of 50 million people Jennifer Betancourt, director of Distribution and Marketing for Sun Channel, told PRODU. On the other hand, she indicated that in South America the network has an important distribution within important markets like Argentina, and that its growing in countries like Uruguay and Chile, where since two years ago its been well received in the TuVes platform.
